Tag: superbowl

Super Bowl fever infected the nation once again, as more than 113 million folks tuned in to watch the organized chaos that is professional football. Fox News charged advertisers some $7 million to run 30-second ads. There were 51 national commercials, several much longer than 30 seconds. Reports say Fox raked in some $600 million, with at least another $2.5 million going toward production costs.

The western idea of a scapegoat comes from Leviticus 16: 8-10.

While money is one of the key drivers of which advertising content is selected, it is far from the only one.  Both the media companies and the NFL work to control the content that is presented as a part of their brand conscious marketing in and around the game.